SaaS pricing strategies As a SaaS startup team, you’ll have to choose a pricing model for your product at some point. This decision is crucial as it shapes the future of your brand, your marketing and your business. When we started our pricing...
Olga Mykhoparkina
Olga Mykhoparkina is a former Chief Marketing Officer at Chanty – a simple and easy to use team chat. This powerful and free Slack alternative is aimed to increase team productivity and improve communication at work. Having a 9-year experience in digital marketing field, Olga is responsible for Chanty’s online presence strategy, managing an amazing team of marketing experts and getting things done to change the way teams communicate and collaborate. Follow Olga on Twitter @olmykh or feel free to connect on LinkedIn.
SaaS Content Marketing: How Chanty Got from 0 to 10K Leads (Step-by-Step Guide)
In this article, I’m sharing the exact steps we took to get our Chanty website from 0 to almost 400K visits and from 0 to 10K leads in two years. I know, the numbers aren’t too impressive. It’s not like saying, “I got from 0 to 125 million visitors...
Exclusive Interview with Josh Fechter on Growth, Productivity, Mental Health & Helping Others
Last week our Chanty team has visited Growth Marketing Stage conference where we’ve interviewed Josh Fechter – co-founder at BAMF media. We believe, many leaders and company founders reading our blog should find Josh’s thoughts quite...
How to Find Beta Testers: 12 SaaS Owners Share Their Best Advice
At some stage, every SaaS team faces the issue of finding early adopters. Before making your product available for public, someone has to give it a spin and provide feedback, so you know in which way to tweak your roadmap. Finding beta testers for...
We’ve Asked Our 10 Teammates: What Do You Need for Effective Team Collaboration?
Why do you need team collaboration anyway? This “working together” trend has transformed the office cubicles into open space rooms giving employees more opportunity to communicate and collaborate. We are encouraged to discuss things with colleagues...
SaaS Product Pre-launch Checklist: 50 Tips for Your Startup
Your best teacher is your last mistake. Ralph Nader You’d probably agree with me – the more you learn from someone’s experience before launching a startup, the less mistakes of your own you’ll make. Our SaaS startup team has successfully passed the...
How We Got 100 Free Beta Testers Without a Product or Landing Page Ready Yet
You and your team haven’t slept for weeks. You’ve worked so hard to develop and polish your app till it shines. Here it is – crisp and clean, ready to be uploaded to AppStore or PlayMarket. Is it time for you to relax and enjoy the...
Startup Competitive Advantage – How to Validate Your Business Idea and Position Your Saas Product?
How did you come up with an idea for your startup? Did it hit you like a ton of bricks during a sleepless night? I bet you got so excited that you had to instantly go online and explore the competition. Did it all start with you being a customer of...
Should Your Startup Focus on Creating a New Market or Tackle Established Product Market Shares?
Once you’ve joined a startup company or launched one of your own, you will continuously run up against thousands of issues that require your decision. “How do we fund our startup?” “Do we hire a freelancer or develop our landing page in-house?”...